Blog · 467 articles

Notes on selling online

Practical guides on Shopify, e-commerce, and the craft of running an online store — written by the team behind Polo Themes.

Design · May 12, 2020

Designing a fashion storefront for repeat buyers

Designing a fashion storefront for repeat buyers is useful only if it helps a merchant or delivery team make one concrete decision about designing a fashion storefront for repea…

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Shopify · May 7, 2020

Organizing new arrivals and evergreen fashion products

Organizing new arrivals and evergreen fashion products is useful only if it helps a merchant or delivery team make one concrete decision about organizing new arrivals and evergr…

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Shopify · May 5, 2020

Building a fashion comparison page without misleading rankings

Building a fashion comparison page without misleading rankings is useful only if it helps a merchant or delivery team make one concrete decision about building a fashion compari…

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Shopify · April 30, 2020

Showing stock states consistently across a fashion store

Showing stock states consistently across a fashion store is useful only if it helps a merchant or delivery team make one concrete decision about showing stock states consistentl…

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Design · April 28, 2020

Designing a fashion collection page with sparse imagery

Designing a fashion collection page with sparse imagery is useful only if it helps a merchant or delivery team make one concrete decision about designing a fashion collection pa…

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Shopify · April 23, 2020

Choosing collection sort defaults for fashion shoppers

Choosing collection sort defaults for fashion shoppers is useful only if it helps a merchant or delivery team make one concrete decision about choosing collection sort defaults…

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Design · April 21, 2020

Designing collection cards for long fashion product names

Designing collection cards for long fashion product names is useful only if it helps a merchant or delivery team make one concrete decision about designing collection cards for…

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Shopify · April 16, 2020

Using breadcrumbs in a deep fashion catalog

Using breadcrumbs in a deep fashion catalog is useful only if it helps a merchant or delivery team make one concrete decision about using breadcrumbs in a deep fashion catalog.…

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Shopify · April 14, 2020

Splitting a large fashion catalog into useful collections

Splitting a large fashion catalog into useful collections is useful only if it helps a merchant or delivery team make one concrete decision about splitting a large fashion catal…

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Design · April 9, 2020

Designing navigation for a small fashion assortment

Designing navigation for a small fashion assortment is useful only if it helps a merchant or delivery team make one concrete decision about designing navigation for a small fash…

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Shopify · April 7, 2020

Testing predictive search against fashion catalog vocabulary

Testing predictive search against fashion catalog vocabulary is useful only if it helps a merchant or delivery team make one concrete decision about testing predictive search ag…

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Shopify · April 2, 2020

Building a useful zero-results state for fashion search

Building a useful zero-results state for fashion search is useful only if it helps a merchant or delivery team make one concrete decision about building a useful zero-results st…

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