Blog · 296 articles

Notes on selling online

Practical guides on Shopify, e-commerce, and the craft of running an online store — written by the team behind Polo Themes.

Shopify · March 3, 2020

When Wosa is the wrong fit for a fashion store

When Wosa is the wrong fit for a fashion store is useful only if it helps a merchant or delivery team make one concrete decision about when wosa is the wrong fit for a fashion s…

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Shopify · February 27, 2020

A fashion theme purchase checklist for nontechnical founders

A fashion theme purchase checklist for nontechnical founders is useful only if it helps a merchant or delivery team make one concrete decision about a fashion theme purchase che…

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Shopify · February 25, 2020

Questions to ask a fashion theme vendor about updates

Questions to ask a fashion theme vendor about updates is useful only if it helps a merchant or delivery team make one concrete decision about questions to ask a fashion theme ve…

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Shopify · February 20, 2020

How to compare two fashion themes with the same catalog

How to compare two fashion themes with the same catalog is useful only if it helps a merchant or delivery team make one concrete decision about how to compare two fashion themes…

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Shopify · February 18, 2020

Preparing sample products for a fashion theme trial

Preparing sample products for a fashion theme trial is useful only if it helps a merchant or delivery team make one concrete decision about preparing sample products for a fashi…

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Shopify · February 13, 2020

Estimating the customization cost of a fashion theme

Estimating the customization cost of a fashion theme is useful only if it helps a merchant or delivery team make one concrete decision about estimating the customization cost of…

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Shopify · February 11, 2020

A theme-versus-app requirements map for fashion stores

A theme-versus-app requirements map for fashion stores is useful only if it helps a merchant or delivery team make one concrete decision about a theme-versus-app requirements ma…

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Shopify · February 6, 2020

What to test before buying Wosa

What to test before buying Wosa is useful only if it helps a merchant or delivery team make one concrete decision about what to test before buying wosa. Treat this as a repeatab…

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Shopify · February 4, 2020

When a fashion store should keep its free Shopify theme

When a fashion store should keep its free Shopify theme is useful only if it helps a merchant or delivery team make one concrete decision about when a fashion store should keep…

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Shopify · January 30, 2020

Theme trial scorecard for a fashion catalog

Theme trial scorecard for a fashion catalog is useful only if it helps a merchant or delivery team make one concrete decision about theme trial scorecard for a fashion catalog.…

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Shopify · January 28, 2020

Building an agency handoff pack for a eyewear storefront

Building an agency handoff pack for a eyewear storefront is useful only if it helps a merchant or delivery team make one concrete decision about building an agency handoff pack…

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Shopify · January 23, 2020

Measuring maintenance effort for a customized eyewear theme

Measuring maintenance effort for a customized eyewear theme is useful only if it helps a merchant or delivery team make one concrete decision about measuring maintenance effort…

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