Blog · 296 articles

Notes on selling online

Practical guides on Shopify, e-commerce, and the craft of running an online store — written by the team behind Polo Themes.

Shopify · December 22, 2020

A theme-versus-app requirements map for electronics stores

A theme-versus-app requirements map for electronics stores is useful only if it helps a merchant or delivery team make one concrete decision about a theme-versus-app requirement…

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Shopify · December 17, 2020

What to test before buying Electronix

What to test before buying Electronix is useful only if it helps a merchant or delivery team make one concrete decision about what to test before buying electronix. Treat this a…

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Shopify · December 15, 2020

When an electronics store should keep its free Shopify theme

When an electronics store should keep its free Shopify theme is useful only if it helps a merchant or delivery team make one concrete decision about when a electronics store sho…

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Shopify · December 10, 2020

Theme trial scorecard for an electronics catalog

Theme trial scorecard for an electronics catalog is useful only if it helps a merchant or delivery team make one concrete decision about theme trial scorecard for a electronics…

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Shopify · December 8, 2020

Building an agency handoff pack for a fashion storefront

Building an agency handoff pack for a fashion storefront is useful only if it helps a merchant or delivery team make one concrete decision about building an agency handoff pack…

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Shopify · December 3, 2020

Measuring maintenance effort for a customized fashion theme

Measuring maintenance effort for a customized fashion theme is useful only if it helps a merchant or delivery team make one concrete decision about measuring maintenance effort…

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Shopify · December 1, 2020

Documenting a Wosa implementation as a transparent case study

Documenting a Wosa implementation as a transparent case study is useful only if it helps a merchant or delivery team make one concrete decision about documenting a wosa implemen…

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Shopify · November 26, 2020

Planning a fashion storefront refresh from support evidence

Planning a fashion storefront refresh from support evidence is useful only if it helps a merchant or delivery team make one concrete decision about planning a fashion storefront…

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Shopify · November 24, 2020

Testing fashion product-page information order

Testing fashion product-page information order is useful only if it helps a merchant or delivery team make one concrete decision about testing fashion product-page information o…

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Shopify · November 19, 2020

Comparing fashion collection-card layouts in a controlled test

Comparing fashion collection-card layouts in a controlled test is useful only if it helps a merchant or delivery team make one concrete decision about comparing fashion collecti…

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Shopify · November 17, 2020

Prioritizing fashion theme fixes from observed failures

Prioritizing fashion theme fixes from observed failures is useful only if it helps a merchant or delivery team make one concrete decision about prioritizing fashion theme fixes…

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Shopify · November 12, 2020

Writing a fashion store usability test script

Writing a fashion store usability test script is useful only if it helps a merchant or delivery team make one concrete decision about writing a fashion store usability test scri…

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